Podcast Feature: Intergrowth Customer Growth Sessions

In this episode of Customer Growth Sessions, Pat Ahern speaks with Stefanie "Steffi" Schmidt, founder of Fig For Kids, about her journey from corporate lawyer to e-commerce entrepreneur. 

Steffi shares how her mother's cancer diagnosis led her family to rethink everyday products and ultimately inspired her to launch Fig For Kids, a children's clothing brand focused on safer, thoughtfully made apparel. She also offers practical legal advice for founders, including tips on trademarks, contracts,  and protecting your brand in the early stages of building a business.